“I’m excited about this project that’s been bubbling in me. As a result, they were the face of Wrigley gum and known all over the world. For reasons that are unclear, however, the Knoerzer twins weren’t actually allowed to chew gum in any of the advertisements. no comments yet. And being chosen for the commercials was something that changed these two women’s lives forever. And the advertising agency that has created most of the adverts over the decades is Energy BBDO. bakaetlounda. And they would also appear at events across the United States to promote the gum in person. It was these two sisters, however, who became the most iconic incarnation, with a run lasting ten years. All of the applicants were subsequently vetted, including the Knoerzer twins. Copyright © 2019 Battery Media Group – All Rights Reserved. “It felt like rejection,” Lisa explained. “I’ve learned that you never know what’s going on behind the eyes of someone,” said Linda. The original Doublemint Twins, in fact, were Joan and Jayne Knoerzer. I needed to hear that it will be OK.”. And being chosen for the commercials was something that changed these two women’s lives forever. “I was ashamed that I was envious, I was ashamed that I needed that attention or affirmation. Those iconic Doublemint gum commercials featured several different sets of twins over the years, but Linda Ryan Puffer and Lisa Winters Cox had the longest run of all. “[We could] afford a beautiful apartment and travel and buy our mom a mink coat,” Jayne Knoerzer said. For instance, 1990s Doublemint models Brittany and Cynthia Daniel would later go on to be cast as the Wakefield twins in the television series Sweet Valley High. By Staff Writer. By Sam Hopkinson. Between 1985 and 1995, Linda and Lisa Yokubinas were the Doublemint Twins. I dealt with a bout of anxiety that was debilitating.”. … However, things haven’t always been peachy between the … Between 1985 and 1995, Linda and Lisa Yokubinas were the Doublemint Twins. As time went on, Linda began to distance herself more and more from her sister, despite them living within six miles of each other in Atlanta. Posted by 3 days ago. The Illinois natives starred as the famed Doublemint Twins in a series of spots that ran from 1985 to 1995, each one featuring the women as lighthearted, laughing sisters always having fun. “We had a bump in the road in our relationship,” Linda said. Related Videos. And every time was like a twin trip to get to be with my sister and spend time together. And the two models consequently became famous in their own right. share. 1986 Wrigley's Doublemint gum commercial. The twins’ run came to a rather abrupt end, however, when one of the Knoerzers became pregnant, although the concept of the Doublemint Twins was still occasionally revived over the coming years. The Doublemint Twins Shot To Fame In The ’80s – But A Secret Jealously Almost Tore Them Apart Between 1985 and 1995, Linda and Lisa Yokubinas were the Doublemint Twins. And it proved to be a lucrative business, earning the models nearly $30,000 a year in residual checks after the commercials had aired. The Double Mint Twins at the Beach [1987] youtu.be/VKLVqF... Advertisement. Log in or sign up to leave a comment Log In Sign Up. For instance, 1990s Doublemint models Brittany and Cynthia Daniel would later go on to be cast as the Wakefield twins in the television series Sweet Valley High. It was this duality of emotions.”. “When you break it down, we were [just] walking and chewing gum at the same time,” Linda said. But behind the scenes, the pair had an increasingly fractured relationship. “I didn’t want to be around her,” she admitted. As a result, they were the face of Wrigley gum and known all over the world. I needed to hear that it will be OK.”. There in the midday sun the pair stood there shining, a bright blinding light as though a beacon. “We had a bump in the road in our relationship,” Linda said. View Entire Discussion (0 Comments) More posts from the 80s community. At the same time, their ordeal has made both of them more thoughtful about their relationship. It was this duality of emotions.”. It was in this period that Doublemint Twins began to have careers after their modelling contracts with Wrigley ended. “I basically had a personal crisis. hide. “We went to California, we went to Canada, we went to Hawaii, shooting these commercials. Wrigley had used the Doublemint Twins advertising concept for decades before casting the Yokubinas twins in 1985. Successfully Subscribed! “I’m an interior designer, and I also write,” Linda explained. “There’s an inherent competition you can’t get away from, because when people try to compare you like objects, they’re going to try to find differences.”. In view of the success of the commercials, Wrigley cast new twins in 1985. “I think my lowest moment in this whole struggle, nothing felt good, but Lisa glued herself to me,” Linda recalled. The series stars identical twins Jean and Liz Sagal as Kate and Allison Foster, two teenagers living under the watchful eye of their widowed father. “I didn’t want to be around her,” she admitted. “It just formed a wall between us, it was really hard.” In spite of the difficulties in their relationship, though, Lisa responded by trying her best to reconcile with her sister. “We would get bombarded with mail coming from twins all over the country,” the company’s president and CEO, Tonise Paul, later told Crain’s Chicago Business. So it was such a blessing.”, After their run as the Doublemint Twins ended, however, the relationship between the sisters became increasingly problematic. 1:03. And every time was like a twin trip to get to be with my sister and spend time together. “I basically had a personal crisis. And it appears that the Yokubinas sisters weren’t the only Doublemint Twins to encounter typecasting issues after their stint in the Wrigley adverts had come to an end. For instance, the twins of the late 1970s, Patricia and Cybil Barnstable, went on to appear on the cover of Playboy. Wake up to the day's most important news. Between 1985 and 1995, Linda and Lisa Yokubinas were the Doublemint Twins. And nowadays, the two sisters are on great terms again. However, things haven’t always been peachy between the two. I started having these pockets of light and this hope. And nowadays, the two sisters are on great terms again. “When you break it down, we were [just] walking and chewing gum at the same time,” Linda said. It was in this period that Doublemint Twins began to have careers after their modelling contracts with Wrigley ended. There seems to have been particular resentment on Linda’s part, as she began to feel envious of her sister. But behind the scenes, the pair had an increasingly fractured relationship. “We would get bombarded with mail coming from twins all over the country,” the company’s president and CEO, Tonise Paul, later told Crain’s Chicago Business. Be the first to share what you think! The sisters went on to feature in six TV ads over the course of their ten-year run.